Heirloom Photography Course

Have you considered adding these sweet, classic sessions to your photography offerings, but aren't sure where to start?  Kelley is spilling all the beans in her new Heirloom Photography Course. From equipment, to camera settings, to editing, and pricing; she's sharing it all.

Learn with Kelley Hoagland

Apply for the Heirloom Photography Course

Apply For the Course!

Does this sound like you?

  • Photographers who already know how to use their camera's in manual mode.  (This course does not cover basic camera settings.)
  • Photographers who are ready to learn how to create their own consistent light for Heirloom Portraits. YOU DON'T HAVE TO HAVE A STUDIO! This course offers an introduction to incorporating flash into portrait photography, but experience with flash is not required! 
  • Photographers who are tired of taking on tons of sessions, working long hours, and walking away with pennies. Heirloom portrait sessions were my first 4 figure sessions and where I learned to incorporate products into my service offerings. This is course is for photographers who are ready to increase their profits while  better serving their clients! 
  • Photographers who love working with children and want to add studio style sessions, which can be offered all year round in any weather, to their offerings. 

Who is this course For?

Fun Fact:

I don't own or rent a studio for my heirloom portrait sessions.  And you don't have to either!

Wondering How Much I Charge
For these sessions?

Currently, my beginning investment is $775, which includes the session time and 2 images in a folio.  Wall art begins at a total investment of $1100. Most clients invest in wall art. 

I share my entire pricing strategy as part of this course!

Apply to Join the Heirloom Photography Course!

Presented in video and slide format, I break down heirloom photography sessions and discuss every step of the process!

  1. What equipment Kelley uses to photograph these sessions, how to set it up, and how to choose camera and flash settings for a proper exposure. 
  2. How to market to ideal clients who are ready to invest in photography products.
  3. How to prepare clients for heirloom photography sessions.
  4. How to edit heirloom portraits, including how to create vignettes and create composites.
  5. How to price heirloom portraits and photography products. 

With this Heirloom photography course you will learn...

One payment of $490.

submit your Application

for the Heirloom Photography Course

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& you're all set!

Please allow 1-2 business days for response time. I'll be in touch!

Make sure you keep an eye on your spam folder just in case! 
If accepted, I will email the link to purchase the course.

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Apply For the Course!

I'm sharing it all in the Heirloom Photography Course!

My name is Kelley Hoagland and I'm so excited you're here! I’m a mom of 3 girls and family photographer who has absolutely fallen in love with heirloom photography! These sessions have become some of my favorite and most lucrative offerings. Now I want to share my process with you!

Running a creative business was actually never part of my "life plan". I'm actually a pediatric occupational therapist by training.  I've always enjoyed creative pursuits like theater and crafting, but really fell in love with photography after the birth of my first child. I quickly saw that the skill I had developed as a therapist really supported my business, especially when it came to directing and communicating with children. However, I obviously needed to learn how to use a camera.  While a local photography class got me started, I quickly turned to online education. Isn't it amazing what we can learn from the comfort of our home? The education I received truly changed my life and I am so grateful!



Heirloom Photography and selling products doesn't have to be hard! I'm sharing my entire process.

Meet Kelley

Not long into my business journey, I reached a breaking point.  My photography business was growing leaps and bounds, but I still wan't making enough to fully leave my healthcare job.  Then I discovered Heirloom Photography.  With offering these new sessions, I decided to try my hand at offering photography products for the first time. It seemed so obvious to me that Heirloom Portraits were meant to be hung on the wall.  Why not offer professional framing for these sessions?  Doing so drastically increased my profits and allowed me to leave my healthcare job.  No I want to help you learn the same approach through my Heirloom Photography Course!

Find me on Insta!

Let's get Social!

Beginner Photoshop Course

In Home Flash Photography Course

Check out My current Course Offerings

 "Beginners and more experienced photographers will both learn so much helpful information in this course."
-Anne Haug
Golden Heart Photography

This course is a one-time purchase and will be available to you for the lifetime of this course. 

How Long Does the Course Take?

The course content itself will take just over 4 hours to complete. However, extra time will also be required to practice.

How Long Will I Have Access to the Heirloom Photography Course?


  1. Photographers who are still beginners who are learning to use a digital camera in the manual setting. This is an intermediate course and will not be covering the basics of photography.
  2. Strictly Film Photographers.  This course is geared towards photographers using professional digital cameras.
  3. Photographers in the Chattanooga area.  Sorry!  I do love these sessions an intend to continue to offer them local.  I can't share all my secrets with fellow local photographers at this time.

Who is the Heirloom Photography Course NOT For?

  1. Photographers who are already comfortable shooting in the manual setting with natural light. 
  2. Digital Photographers
  3. Experience with flash photography is not required.  Basic techniques will be taught within the course. If you'd rather stick to natural light, that's fine!  There's still lots to learn from this course. 
  4. Access to a studio is NOT required. 

Who is the Heirloom Photography Course For?

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